TAKING EMAIL MARKETING TO THE NEXT LEVEL
How to use the latest e-messaging strategies to increase profits.
How to Get Your Letters Read
Email marketing is one of the best ways to get the word out about your product to potential customers. It's cheap, efficient, and versatile. But from the recipients' perspective, it can also be annoying, impersonal and invasive. For this reason,...
E-Mail Marketing Fits the Bill
E-mail is proving itself to be one of more cost-effective marketing tools available. Still not convinced? Recent research findings may change your mind.
Newsletters Can Get Your Foot in the Door
In the B2B marketplace, marketing yourself can be difficult, since your intended audience may be more than a little inured to advertising. However, it is not impossible, especially if you can blur the line between promotion and information. One of...
Email Marketing
What is one of the first tasks you undertake when you arrive at the office? Chances are you read your email. Email use is rising fast. According to Forrester Research, over 35 percent of Internet user time is spent with...